Anurag CHH.

A dynamic and versatile Product Management leader with over 12 years of experience, I thrive at the intersection of digital innovation, design, revenue, and analytics. With an entrepreneurial mindset and a deep belief in teamwork, I have a proven track record of delivering world-class digital experiences.

From taking products from zero to one and beyond, I’ve spent 75% of my time building and 25% selling. This journey has taken me across industries, cultures, and geographies, shaping my ability to drive impactful outcomes.

I believe that big things are always simple.

lets talk ?

currently

Loyalty and Wallet Product Management
Leading product strategy for customer loyalty programs and digital wallet solutions, driving engagement and retention across millions of customers in the home improvement retail space.

career highlights

Director of Digital Product Management
Lead Product Manager
Senior Product Manager
Senior Software Engineer
Junior Research Fellow

Lowe's + North Carolina, USA

At Lowe's, I contributed to transforming the home improvement retail experience through digital innovation and customer-centric solutions. Working with one of America's largest home improvement retailers, I focused on enhancing digital touchpoints and optimizing customer journeys.

This experience deepened my understanding of retail technology, omnichannel experiences, and the intersection of physical and digital commerce in serving millions of customers across the United States.

smarTours® (First Eagle Investments) + Tennessee, USA

Building the future of travel with smarTours, a legacy tour operator backed by First Eagle Investments. Spearheading digital transformation, I’ve been focused on reinventing customer experiences, launching new revenue streams, and modernizing operations to scale in a competitive landscape.

From strategy to execution, my role bridges the gap between technology, design, and business, ensuring seamless journeys for travelers while driving sustainable growth.

stc Group +
Bahrain, Middle East

In 2020, amidst a time of global uncertainty, I transitioned from Myanmar to Bahrain to explore a new market and culture.

Joining stc remotely and working for nine months before finally setting foot on this vibrant island broadened my perspective. The warmth and hospitality of the people here made Bahrain feel like home.

My work focused on digital experiences, customer growth programs, and innovative design strategies to elevate stc’s digital footprint.

Ooredoo + Myanmar

Myanmar is a land of spirituality, rich culture, and some of the most welcoming people I’ve ever met. My time here exceeded every expectation—both personally and professionally.

At Ooredoo, I focused on customer value management and marketing automation, driving large-scale digital literacy initiatives such as Internet 101 and Facebook’s Free Basics to make the internet more accessible.

From launching "1 min 1 kyat" campaigns to promoting sustainability, every project was a step toward digital inclusion.

1 min 1 kyat - the more you speak

Digital Literacy - Sustainability

Internet 101 Campaign - Facebook's Free Basics

Vi (Vodafone Idea)
+ India

My journey with Idea Cellular (An Aditya Birla Group Company) started with multiple BSS transformations, launching products that touched the lives of over 230 million subscribers across India.

Later, I played a role in one of the largest telecom mergers—between Vodafone and Idea—to create Vi. This transformation involved designing campaigns and systems for 410 million subscribers across 23 business regions in one of the world's most diverse markets.

It was a once-in-a-lifetime experience—fast, intense, and truly magical.

Merger and innovation - Case study

Customer value management, a great ‘idea’

Capgemini + India

Diving deep into the world of data, I worked on business intelligence, data warehousing, and customer data platforms (CDP & DMP) to empower enterprises with actionable insights.

From engineering scalable data solutions to optimizing digital transformation strategies, my time at Capgemini was a masterclass in harnessing data to drive business impact.

what am i doing these days

Currently exploring new perspectives through The Outsiders, while building innovative product solutions that bridge technology and human needs.

Based in North Carolina, United States — taking it one day at a time, embracing continuous growth and discovery.

let's connect

Always excited to connect with fellow innovators and curious minds. Let's discuss product strategy, share insights, or simply say hello.

Personal thoughts and opinions shared here are my own.